Legendary Beer Works
Objective:
Create a logo, beer label, and six-pack based on the American folk tale.
Approach:
For this project, I really strove to capture the essence of the story of Stormalong. Stormalong was a giant sailor that fought the legendary Kraken. Here the banner is ensnared by four of the Kraken’s tentacles and the rolling waves of the storm are depicted in the background. The logo is an illustrated mountain as a nod to the idea that legends are often set in stone.